Beige isn't a goal worth having

When we're in the fog of the day-to-day we can often lose sight of what we set out to achieve in the first palace.

We allow the 'general consensus' to change our view. Over time, we compromise and the thing we're trying to achieve becomes, well, beige.

A homogenized pile of bland, serving a fraction of the purpose we intended

Instead, our goal could be to become more useful, remarkable, and worth seeking out.

• To create something hard to replace, groundbreaking, or thrilling.
• Generous work that makes things better.
• Something that has functional, emotional, and social value for others.

Beige isn't a goal worth having.

Today I celebrate launching the new version of CurveFinder. Something that started as a blog about creative endeavor has become my way of making a living by helping others adapt to the modern digital market. To innovate themselves and their business.

For me, it will remain a practice... and an eternal fight against beige.